For newcomers starting with TikTok operations, a common question arises: Is it necessary to nurture a TikTok account? The answer is unequivocally yes. Today, I will share my hands-on experience and strategies to help you better manage and grow your TikTok account.

What is TikTok Account Nurturing?

Nurturing an account involves simulating real user behavior to enhance the account’s weight on the platform. Similar to other internet media, once you register a TikTok account, nurturing is synonymous with operating the account. By performing a series of actions, you can increase the initial weight of your account. Higher weight translates to more exposure from TikTok, leading to more likes and followers. Thus, nurturing your account is crucial.

Why is Nurturing Necessary? What Risks Do You Face Without It?

The main purpose of nurturing a TikTok account is to increase its weight, thereby boosting its visibility and impact. Without proper nurturing, your account may face the following risks:

Low Weight: Newly registered or long-inactive accounts typically have low weight, meaning their content is less likely to be prioritized by the platform’s recommendation algorithm, resulting in limited exposure.

Slow Follower Growth: Accounts that are not actively nurtured may experience slow or stagnant follower growth, impacting their influence and commercial value.

Inconsistent Content Quality: Neglecting account nurturing can lead to inconsistent content quality, making it difficult to attract and retain viewers.

Account Security Risks: Long-inactive accounts are more susceptible to platform scrutiny and restrictions, and may even face the risk of being banned. Additionally, neglecting account nurturing can make accounts more vulnerable to hacking or misuse.

How to Effectively Nurture a TikTok Account?

Pay Attention to Network and Devices: Ensure one phone per account and one network per account. If you need to operate multiple accounts on one device, consider using a cloud phone. This allows multiple accounts to run independently on the same device, preventing the platform from detecting account associations.

Maintain IP Purity: Avoid frequent network changes to prevent TikTok from flagging your device as suspicious. Using a cloud phone helps maintain IP purity, preventing the account from being limited or encountering other issues.

Create High-Quality Content: Consistently produce high-quality, engaging, and interesting short videos. Avoid posting videos immediately with a new account; instead, nurture the account for a while before publishing content.

Stay Active: Spend at least two hours daily browsing videos on the “FOR YOU” page, ensuring full video views and engaging with content through likes and comments. This helps expand your influence and attract more potential followers. TikTok will define your account preferences based on the content you interact with, gradually making your “FOR YOU” page more targeted and relevant.

It is important to note that nurturing an account requires patience and time—do not rush the process. Additionally, adhere to TikTok’s rules and policies to avoid violations that could lead to account bans. Through continuous effort and optimization, you can gradually enhance your TikTok account’s weight and influence. For more information on TikTok operation tools like cloud phones, you can consult Ogcloud.