The significant success of live commerce in China has greatly fueled the development of e-commerce live streaming overseas, especially on TikTok, making it a new trend for brands going global. Many are now attempting to replicate the success of Douyin (TikTok in China) by using TikTok Live to capture traffic. However, due to unfamiliarity with the regulations of various countries and the nuances of TikTok Live, many face challenges on this path.

What Are the Restrictions for TikTok Live Streaming?

Account Follower Restrictions

Whether you have a Personal Account, Creator Account, or Business Account, you can start live streaming on TikTok. However, there are certain requirements to be aware of. Besides being at least 16 years old, you need to have at least 1,000 followers to use the live streaming feature (the required number of followers may vary by country/region).

Network Restrictions

TikTok is targeted at overseas users, so sellers based in China cannot live stream using a domestic network. Using an illegal network poses two major risks: first, the security of the account, and second, potential lagging issues that can negatively impact user experience.

How to Solve Network Issues for Smooth TikTok Live Streaming?

Resolving TikTok network issues is crucial! Without a legal and compliant network to operate the account, all the efforts in building the account would be in vain, let alone live streaming for sales!

1. Overseas IP Issues: Illegal networks often switch IPs frequently. If TikTok detects this, your account might face restrictions or be banned. Therefore, when operating a TikTok account, it’s essential to use a fixed and independent IP to ensure security.

2. Network Quality Affecting Live Streaming: If the live stream room becomes crowded and experiences congestion or significant delays, it will result in a poor viewing experience for the audience, ultimately affecting product sales. High-speed, high-quality network connections are necessary to provide users with a good experience.

To address the network issues related to TikTok, it is recommended to seek professional overseas live streaming network service providers that can offer legal and high-speed live streaming networks. Ogcloud’s global live streaming network service is an enterprise-level SaaS live streaming network service with no time or data limits. We have overseas data center nodes spread worldwide, all with real independent IPs, ensuring security. This service not only supports TikTok but also other major overseas social media platforms like Facebook and Instagram, accelerating monetization.

Ogcloud is a professional overseas live streaming network operator, providing safe and reliable network services for cross-border e-commerce, international trade, overseas social media operations, and live streaming industries. If needed, feel free to contact us at any time!