TikTok, as a highly vertical platform, encourages each account to maintain a high level of content specialization to attract more traffic. However, for many businesses, having a single or a few TikTok Shop accounts often fails to meet their traffic demands, making multi-account operation on TikTok an effective choice.

A core issue in multi-account operation is how to avoid account association. The key to this lies in the independence of IP addresses. Certain professional risk management databases can identify high-risk IPs. If a merchant’s IP is marked as high-risk or associated, the store’s traffic may be limited, and even face the risk of account suspension.

To address this issue, TikTok merchants operating multiple accounts must ensure that each account uses an independent IP address. This is not limited to the same device; even when logging in on multiple devices, the uniqueness of the IP must be guaranteed. If you log in from different IP addresses, it can easily lead to the risk of account suspension. Therefore, accounts must have fixed IP addresses so they cannot be identified and associated.

So, how can we effectively prevent association between multiple accounts?

Strategy 1: Use Overseas Cloud Phones

Overseas cloud phones provide merchants with a secure and independent operating environment. Each cloud phone has an independent IP address and device information, such as device type, browser version, plugins, fonts, timezone, etc., which will not be recognized as the same user by the platform. Therefore, using overseas cloud phones for multi-account operation can significantly reduce the risk of account association.

Strategy 2: Strictly Adhere to the One Device, One Account Principle

The essential principle of overseas cloud phones is to utilize the IP of the cloud phone, combined with different virtual device information, to simulate multiple devices and manage stores accordingly.

Although you can operate different accounts using different phones with different IPs, this method has a significant drawback: it requires purchasing a large number of physical phones, resulting in high operational costs. Therefore, few sellers choose this approach.

In conclusion, for multi-account operation on TikTok Shop, using overseas cloud phones is an economical and efficient anti-association strategy. It not only ensures that each account has an independent IP address and device information, but also solves the problem of secure login for multiple accounts through virtual multi-device and custom configurations, ensuring the uniqueness of the operating environment and effectively avoiding the risk of account association.