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Many individuals and businesses active on TikTok often encounter the term “matrix.” What exactly does “matrix operation” mean? Why do we need it? And how can we leverage it effectively? Today, let’s delve into the strategies of TikTok matrix operations and explore how to safely and efficiently manage a TikTok matrix using cloud phones.
The concept of a matrix, in this context, refers to operating multiple accounts simultaneously. Typically, players engaging in TikTok matrix operations manage one main account along with several sub-accounts. The primary objective of this matrix approach is to drive traffic more effectively.
In simple terms, this strategy allows larger accounts to mentor smaller ones, enabling other team members to grow rapidly and gain followers. This model is similar to some domestic MCN (Multi-Channel Network) institutions in China. While maintaining a main official account with millions of followers, these institutions also cultivate several IPs with hundreds of thousands of followers, pooling these traffic resources to enhance sales and revenue generation.
How to Play the TikTok Matrix?
For foreign trade enterprises and brands aiming to expand overseas, it’s challenging to build a strong overseas IP and attract a large fan base on TikTok in a short period. Therefore, adopting a matrix approach for scaled operations becomes crucial. Establishing a main brand account, named after the brand and including product links (TikTok currently supports linking to certain e-commerce platforms), along with multiple sub-accounts that promote the main account through short videos, can effectively guide fans to follow the main account.
Moreover, discussing account security is inevitable when it comes to matrix operations. Operating a single account on one device with a properly configured network environment is generally safe. However, frequently switching accounts on the same device violates platform rules, especially when accompanied by frequent IP changes, which can lead to traffic limitations. If one account is affected, it can have a ripple effect on other accounts.
The Solution to Traffic Limitations - Cloud Phones
To address this issue, it’s advisable to seek tools that support batch operations, such as our overseas TikTok cloud phones. These tools enable the creation of multiple cloud-based devices, each equipped with an independent IP, ensuring a separate and undisturbed network environment for each account. This ensures complete account independence and enhances security. Furthermore, the local overseas IPs provided by cloud phones can attract targeted regional traffic recommended by the platform, allowing businesses to reach a more precise target audience. Additionally, cloud phones facilitate batch operations, making the work of operators more convenient and efficient.
In today’s digital landscape, traffic is everything, and converting that traffic into sales is the ultimate goal. The potential of TikTok for cross-border e-commerce sellers, Amazon sellers, and independent station owners is immense. This vast pool of traffic can help businesses quickly engage and convert users.
Ogcloud offers stable and fast cloud phones, pure overseas local IPs, rapid global connection networks, and convenient batch operation functions to assist merchants in efficiently managing their TikTok matrix operations, rapidly building their presence, and attracting traffic.
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