With the booming popularity of live streaming sales in China, foreign trade e-commerce live streaming has gradually emerged as a prominent trend. Among them, TikTok Live, the overseas version of Douyin, has become a popular channel for brands to expand their reach overseas. More and more merchants are beginning to draw inspiration from the successful models of domestic Douyin and attempting to carve out a niche in TikTok Live. However, due to differences in national regulations and unfamiliarity with TikTok Live’s operational mechanisms, many merchants have encountered significant obstacles on this path.

So, what are the limitations of TikTok Live?

Firstly, there are restrictions on account followers. Whether it’s a personal account, creator account, or business account, as long as the user is over 16 years old and has accumulated a certain number of followers (the standards may vary in different countries/regions), they can activate the live streaming function. Nevertheless, the threshold of follower count remains a considerable challenge for many newcomers.

Secondly, there are network restrictions. Since TikTok is primarily targeted at overseas users, domestic merchants cannot directly use domestic networks for live streaming. Using illegal networks not only poses a risk to account security but also may lead to network lags that negatively impact the user experience.

Then, how can we solve the network issues of TikTok Live and achieve seamless live selling?

Resolving TikTok network issues is crucial. Without legal and compliant network support, account management and live selling will remain mere talk.

On one hand, attention should be paid to overseas IP issues. Illegal networks often lead to frequent IP switching, and once detected by the TikTok system, there is a risk of limited traffic or even account suspension. Therefore, when operating a TikTok account, it is essential to use a fixed and independent IP to ensure account security.

On the other hand, network quality directly affects live streaming performance. As the number of viewers in the live room increases, network congestion and excessive latency can lead to stuttering and unsmooth streaming on the viewer’s side, significantly compromising their viewing experience and ultimately reducing product sales. Therefore, choosing a high-speed and high-quality network line is crucial to providing users with a better live streaming experience.

To address TikTok live network issues, it is recommended that merchants choose professional overseas live streaming network service providers, such as Ogcloud. Ogcloud provides legal and compliant high-speed networks to ensure smooth live streaming. Their overseas live streaming services are unlimited in time and traffic, covering more than 50 countries and regions worldwide, including North America, Europe, Southeast Asia, and more. These overseas data center nodes provide genuine independent IPs, not only ensuring security but also supporting simultaneous live streaming on TikTok and other overseas mainstream social media platforms like Facebook and Instagram, helping merchants achieve faster revenue generation.

As a professional overseas live streaming network operator, Ogcloud is committed to providing secure and reliable network services to industries such as foreign trade e-commerce, cross-border trade, overseas social media operations, and overseas live streaming. If you want to overcome the network challenges of TikTok Live and achieve a smoother live selling experience, don’t hesitate to consult with us!